OCTOBER 23, 2020
This weird lull between what was Prime Day in October and leading up to Black Friday seems like the perfect time to get your listings optimized, do some keyword discovery, get some new images – all of it!
Here are some resources to get your listings primed (ha!) for Black Friday, Cyber Monday, and the holiday season in general:
- Fortune has a good read on preparing for this holiday season and the Sellozo Blog archive has a list of great tips to improve your listings as well.
- Sellozo team members Dustin and Kris talk about How to Get Reviews in 2020. Check out the video for helpful tips.
- Dustin and Kris also recently provided tips on creating listings that convert. Another good watch.
- The Sellozo Blog features a variety of posts to improve your listings with online tools for photos, tips for better lifestyle photos, and how to make your photos stand out.
If you’re not already using Sellozo, maybe now is the time to give ad automation a try – because it isn’t instant and our software needs time to adapt and optimize your account so you’re at peak performance when shoppers come in droves. Let us know if you’d like to schedule a free account audit with one of our experts.
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News For Sellers
Amazon Fake Reviews Reach Holiday Season Levels During Pandemic
At 42%, Fakespot reports that fake reviews on Amazon during the pandemic have already passed levels typically seen during the holiday shopping season.
Amazon Will Pay to Know What You Bought Somewhere Else
Amazon has launched the Amazon Shopper Panel, an invitation-only program that lets participants earn rewards by telling Amazon what they’re buying elsewhere.
Amazon Echo (2020) review: The best Alexa smart speaker in years
The folks at CNet take a look at Amazon’s newest Echo – the ball. Spoiler alert: they love it. See why it’s a must-have for your holiday shopping list!
Jeff Bezos’ 3-question Rule for Hiring + How to Answer Them
Do you dream of working at Amazon? CNBC takes a look at the three questions Bezos, or Amazon has asked of potential hires since the early days at Amazon and what they’re looking for in the answers.
Hands-on with Amazon’s Luna game streaming service
Earlier this week, Amazon’s Luna launched a very small group of initial users. The Verge spent some time with Luna looking at at the pros, the cons, and how it compares to other services out there like Microsoft xCloud and Google Stadia.
Amazon to Let Employees Work From Home Through June 2021
As COVID-19 cases rise again across the U.S., Amazon.com is now letting their corporate employees work from home through June 2021