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The Recap: News for Amazon Sellers | Edition 20

Amazon Basics / October 9, 2020

OCTOBER 9, 2020

 

Happy Friday, Sellers!

It’s almost here! Prime Day is next week! eMarketer estimates that this year’s Prime Day will generate almost $10 Billion in sales – with over $6 Billion of that is being spent in the U.S. alone.

So, are you ready? Are your listings in tip-top shape? Are your pictures beautiful? There’s still time to get them that way, here are some resources from our blog archives to help you out:

And, if you’re not selling, but buying, here are some essential guides for your Prime Day spending from around the interwebs:

Happy selling; happy shopping!

 

NEWS FOR SELLERS

RETAIL DIVE
Amazon Accused of Wielding Monopoly Power
A new 450-page report by the House of Representatives’ subcommittee on antitrust accuses Amazon of wielding monopoly power in online retail to the detriment of third-party sellers that use its site as well as competitors and other stakeholders. Amazon dismissed the allegations stating they that control a relatively small share of the overall retail market.

JUNGLESCOUT
The Importance of Product Reviews on Amazon: A/B Test Results Don’t Lie
Whether you use Sellozo, Junglescout, or another tool, this in-depth look at the power of positive reviews and how it can help increase your appearance in search results – thanks to an increased BSR: Best Seller Ranking – leading to more clicks, more sales is worth a read.

PCMAG, VIA MEDIUM
How to Spot a Fake Review on Amazon
This is a great read showing how consumers value reviews and depend on them as part of their buying process as well as tips and tools to spot fake ones.

RETAIL DIVE
Best Buy Joins the Prime Day Bandwagon with Early Sale
On Thursday, Best Buy joined other retailers and announced that they are going to make “dozens of deals” from their yet-to-be-announced Black Friday ad available during Prime Day.

PHONE ARENA
Amazon Prime Day: Get up to $50 in Amazon Credit
Phone Arena gives you some tips to rack up some Amazon credit, by shopping at Whole Foods or specific Amazon categories ahead of Prime Day. Who doesn’t love some free cash if you’re already doing these things anyway!

VIDEO FOR SELLERS

Amazon PPC Automation and Management with SellozoTatiana James Amazon PPC Automation Optimization

Tatiana James takes a look at Amazon pay-per-click advertising with Sellozo! She explains how to reach more shoppers and boost revenue with Amazon advertising and the benefit of trusting professionals, like Sellozo. Check it out.  

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