Sellozo expert Dustin Kane gives some quick dayparting tips and pointers within the Sellozo platform for Amazon Sellers who are advertising on Amazon and want to optimize their advertising and return on ad spend.
See full text here: Dayparting on Amazon for Amazon Advertisers
Dayparting on Amazon for PPC Advertisers
What is dayparting?
Dayparting is when you target your ad campaigns to run during specific time frames. Many sellers do this to target their ads during high converting time periods or to better utilize their budget.