What Does it Mean to Optimize your PPC Campaigns on Amazon?
November 10, 2020
Kris and Dustin discuss what it means to optimize your Amazon pay-per-click PPC advertising campaigns…
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The Importance of Return on Ad Spend
The Importance of Return on Ad Spend Return on Ad Spend (ROAS) Return on ad…
What is Advertising Optimization for Amazon Ads or Amazon PPC?
September 3, 2020
Dustin Kane gives an overview of just what advertising optimization means for Amazon sellers using…
Why Should I Run Automatic Campaigns and then Manual Campaigns on Amazon?
April 23, 2018
By utilizing both automatic campaigns and manual campaigns, you’ll discover keywords that are converting well, and also ones that should be marked negative.