Amazon Brand Management, Advertising Services, Conversion Rate Optimization, and Brand Building
Kris Gramlich and Dustin Kane welcome Keith O’Brien from Page.One
Keith is the Founder and CEO of —a full-service Amazon growth agency offering comprehensive Brand and Advertising management, and project-based creative services designed to increase engagement and conversion for brands looking to scale their Amazon businesses.
Find out more: https://www.page.one
Follow Keith on LinkedIn: https://www.linkedin.com/in/keithbobrien
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Amazon Brand Management and Advertising Services
– Hello everyone, and welcome to episode 99 of Two Amazon Sellers and a Microphone, brought to you by Sellozo. Today, Kris and I have the honor of talking with Keith O’Brien from Page One. Keith, how are you doing?
– I’m doing awesome, man. Thanks, Dustin.
– Glad you could join us. We have a lot to talk about today, for sure. It’s fun talking with people that are heavily involved in the Amazon space because it’s changing every single day, always new tactics to employ. So we can’t wait to pick your brain, see what you’re doing with your clients. But before we dive into all that, why don’t you let everybody know a little bit about yourself, how you got into the space and what you’re doing with Page One right now?
– Sure. Well, the important stuff, well, you know I’m a single dad, a long time girlfriend, reader, traveler, well, before COVID, right. So, you know, it is, I think I traveled three months a year for the last five, six years, and this year, that’s been numbing. But anyway, I’ve been in this space for about six and a half years in the Amazon world. Background is marketing, personal development, training, and coaching, things like that. And my first entry, I mean, back in the day I sold all kinds of things through direct response marketing. But Amazon space, my first entry, I was partner in the first review company that ever existed called I Love To Review, you know. We launched Q4 of 2014 and I partnered to that company. And then I took it over as CEO and ran it. And that was, that was fun. You know, we helped a lot of people make a lot of money. We were, you know, very strictly white ad and kind of built it after fine. But you guys knew what happened, you know, six months later we sack ’em up, the Facebook group had a review group and the industry got crazy. And so, when the TOL changed, you know, we shut that down in October of ’16. And, you know, we had, you know, realistically what had happened, and we had thousands of clients all over the world, you know, those were back in the easy days. We could put any product on Page One in two weeks and they would stay good. But what we did, that was a little different. Like we, we were like like a little mini agency, because we had one service. And so, you know, we are account managers, we’re consultants, right? So we knew we could put any product onto the map. And we knew what a listing had to look like in order for it to stay there. Right? So we just gave free consulting advice on listing optimization, photography, all these things. That’s just part of our service. So when we shut that down, we said, okay, you know we know this stuff really well. And we rolled into the agency and really built it up a service at the time. You know, we started doing SEO copywriting, bolted on photography and design, and creative about six months later. Six months later, bolted on advertising management. And then about two years ago, it started full brand management. And so now we do it all full service.
– That’s great. I got to go back because I got some things to unpack with your story. But you brought up some really great memories. Both Kris and I started around that 2014 time, as well. And in our own Amazon journeys, and while it was different, you could go and find the reviewers on Amazon, their emails were there, and you could just reach out to the top reviewers, send them stuff. Yeah. And it was a fascinating time and it’s obviously very different now.
– Yeah. That was the nature of the service, right? So you really, you know, we just made it easier for you guys, right? So, you know, spending all day chasing down, you know, your family and friends, and cousins, and all the top reviewers, you know, there was people that were, you know, ripping the top reviewer list off of Amazon and circulating any of that. You know, it was the wild west. We just streamlined it. Right, we made it easy, but we also put a firewall between our customers and the reviewers, a lot like mine. So you couldn’t talk to them. And, you know, my idealistic self knew that the industry was going to come, that was going to crash. But like, the idealistic part of me was like, oh we’ll be the one left standing when it all, when all the the ones doing that kind of crap, you know? So that obviously wasn’t the case, right? So, yeah.
– Yeah, but you were able to evolve from there and I like your approach, how you talked about you, you grew your agency sort of one service at a time. I’m sure mastering each one along the way, and how you can help out your clients, which is a really nice approach.
– Yeah. Well, truth be told, wasn’t a hundred percent sure what we were going to do in that transition. And, you know, we had a lot of just you know, so many people back then four and a half years ago. You know, we had built on keyword tool. It wasn’t any keyword tools, you know, the ones that were on the market weren’t very good. And so, you know, people just didn’t really even understand how to write optimized copy, you know, four and a half years ago. So we were just cranking out like it was nuts, right. And it kind of bought us some time to figure out where we wanted to direct our focus. And I could take all the credit for the strategic plan, but it wasn’t…
– So it was around 2016 that you started Page One, is that right?
– Yup. Oh, wait. We actually started out as a company called Park and Hustle. Then the photography company, we had separate seller photo and we rebranded and rolled up both into, as Page One in 2018. 2019.
– I was telling Kris before you came out, I was like that is a great name. That’s, everyone once said, how do I get on the page one?
– Yeah, I couldn’t believe, you know, PageOne.com wasn’t, had been parked and not done anything with, you know, I’m still trying to buy it. It’s been years, right? But now the cool thing is we, you know, we ranked, regardless of how you search for it.
– Great, great name. It’s also interesting what you brought up earlier, how when you were running the review company, how you were also consulting on other things like their listings and all that. And that’s similar to what Kris and I do. I mean, we talk to people all the time who were looking to automate their advertising. And the first thing we do is look at their listing. If there’s no reviews or the listing’s bad, we’re like, you do not need to be starting running ads yet. I mean you have to check everything optimized before you do or you’re just going to throw money down the trash. So I’d love to just now talk about, you know, what you’re doing to help conversion rates on listings. Like, what are your best practices or what are the main, what are the easy wins? The main things you go after first?
– Yeah. I think, you know, some of this stuff is not going to be, you know, that’s the thing on Amazon, right? Like everyone’s looking for that silver bullet, the gimmicks, and like, you know, and like you think people will get tired of hearing like the same stuff, but the bottom line is, you know, before you can run a fricking flea flicker, you got to master the fundamentals of blocking and tackling, you know. And if you don’t, then the audibles don’t really matter because, you know, you need to have the correct foundation in place. And so, you know, I think for us, you know, getting people to your listing is all about the copy and the keywords, right. That discoverability. So, you know, it starts to tie it all loose, the bullets, and the description, and backend. And, you know, we just go a piece at a time. And I think, you know, the, look, the reality is people see all kinds of listings that’s produced, right? And so it’s all this confusion when they’re searching for a product. Like, oh, this one’s making all this money. It must be done a hundred percent right. And the reality is, there’s always more factors than what you see on the screen. So, you know, a nice tight optimized title, you know, focusing on the, you know, the best, you know, two or three core keyword phrases, you know. Getting it, so it’s organized well. So it’s optimized for mobile search as well, you know, and that part is a bit of a, you know, an art, right? Trying to reorder the words so that you get as many core keywords and phrase match as you possibly can in the right order. And so once you’ve nailed that, then you start, you know, going down through the bullets and, you know. But I think, you know, once you’ve got your keywords even if your copy isn’t amazing, the biggest mover on Amazon is your image, it’s for sure. We just did an annual review yesterday with a client we’ve been managing for a year. And the two biggest factors were protecting their brand where we got, you know, some of their buy box issues resolved. But we, you know, the conversion weight storewide went from 10.96 to 20.4 in a year. Right, so with all their best sellers and then the thirties. Right. So, and that’s largely, largely due to the image business.
– How much are you implementing testing when you do this? I mean, are you A-B testing different images and checking the conversion rate? Or do you feel like you know, you know what’s going to help that conversion rate.
– I’m smart enough to know that I don’t know. So, you know, I will say this, like with accounts that have like, manager experiments, you know, we’re getting into it on the backend. And you know, I’m just a fan of testing, like in the environment that the purchase is going to be made rather than testing outside of Amazon. So, you know, instinct like, you know, the old quantum physics, the nature of the observer influences the nature of the experiment. Right. So, you know, I think what we do test a lot is image order, right. So, which is almost no one does, right? So I think, look, again, like blocking and tackling core foundations, fundamentals, like when you get a good image stack at place, you know what’s that improved image stack, right? Then it’s the little micro changes. So I, you know, I think that what we found is that the most impactful spot, that test is number two. You know, your main image, hero image. You only have so much room to appreciate it if you want to play by the rules. But that second image, like once they’re in your listing, that first impact of what you had been with second. You know, we’ve tested the comparison charts, move into a lifestyle as number two. And it’s really interesting to see the differences.
– If you would create a new listing or a new look, what would that second image be? Would it be something like a comparison chart or would you do like a lifestyle photo or infographic? What is getting the most bang there?
– What’s the the rate of this podcast? Is it P? PG? R? It’s you know, the sheer answer is it depends on the product, right? I think, you know, I think I’m a big bully. Like I think that the biggest mistake and it’s kind of upholding in this answer, that sellers make is, you know, they sell what the product does as opposed to what it does for people, right? So we’re not like, yes, most buyers need enough factual data to compare it against other things, especially features. But vast majority of the products we’re buying, we’re buying to fill an emotional need, a status movement, how that product makes us feel. So the more you can get into the emotional feel on the images the faster, the better it is. I’ll do a plug for something not related but one of my favorite new books, I’m like three quarters away through is called “Building a StoryBrand”. It’s freaking amazing. It’s really, really good. And it goes through these seven emotional triggers. And it’s the basis to like every movie, TV show. It’s a lot like kind of the hero’s journey and that kind of thing. But, you know, we, getting into the psychology of the buyer is super important. And the harder and quicker you can hit them with how the product will make them feel, the more likely they are in the image three, four, five, six and seven, and down through your listing.
– I’m out to get that book, I just pulled it up here.
– It’s my favorite book I’ve read this year, I think.
– It’s a great point that you bring up. Number one, testing the image order is, that’s something that I haven’t done enough. I mean, and I didn’t even think of the importance of it. You think you put them in there and they see every one of them, but they clearly don’t. I mean, it’s there, it’s your opportunity to tell a story. Well, maybe if your pictures are out of order, people that are leaving your story before they get to the end there, which is a, it’s a great point. But I also liked the point you mentioned about hitting the emotional aspects with people. I think the challenge, and this can go into something about we’re talking about later, about when it’s the right time to outsource. But I think the challenge for a lot of sellers, Kris and I talked about this a lot, is half of this business is very analytical. You know, it’s like, if you talk about the advertising and stuff like that, where it’s all data. It’s all data, data, data, keywords, it’s all analytical. And some people are more prone to that. And then the other half is so creative, like the way you make your images and the way you tell your story. And I think people are good at one or the other, usually. And so they’re, they have more fun doing one or the other. Like, I can tell you, and I think Kris is on the same side of me, is we love product research, we love finding products, we love taking, making cool pictures and, you know, getting excited about the story. But we get really bored with the analytical part.
– Yeah, yeah. For sure. You know, I’m the same way. I’m, you know like, I love talking about, I can read the data. I love going through the data and drawing insights from the data, but don’t ask me to put the data together. Like, I’m just like, oh, it’s mind numbing, right? But I think like inside of, I would agree that with a little caveat. I think like, four or five years ago, advertising, I think was much more straightforward. And you know, now things like relevancy have such a huge impact and and this relevance, to you, isn’t always something you see just in the data without having some creative, actually sitting and thinking about what that means beyond what the percentages say. So, you know, I think, you know, relevancy matters. It’s all about that, you know, niching it down. But yeah, I think like, look. I think, it always has just been mind boggling to me, right? So here you are, let’s say it doesn’t matter what size of business but you spend X numbers of thousands of dollars and generally months of your life, right, or if not a year of your life to source this product and, you know, deal, bang your head against the wall dealing with China and overseas. And you know, now, right now you’ll pay more to freight your products across than you will to do professional photography. Right?
– Great point.
– That’s so true, though.
– Two times as much now, right? I mean, we’re not the cheapest in town but like we have models, we have like studios and we have a built out kitchen studio. We have a built out living room, bedroom, bathroom in our studio office in Florida. So we don’t have to leave for a lab, we’re still doing a lot of vocational stuff. but you know, we have models, we have graphics. You know, on location or in the studio, you’re all in front of 2K. I mean, you can’t get products, you can’t get a a hundred products from China for $2,000 today. You know, it’s just nuts. I mean, that’s an exaggeration, but you guys get the point.
– Well, it tells us all the time to spend the money. And as you mentioned just like, you have to do that. That’s super important because when people see the connection you have to, you have to spend money on those. You can’t, you can’t use Canva and do it yourself.
– Yeah. Well, like, you know, like if you ask most people, Hey, how much do you expect to sell here? I don’t know, 5,000. All right. Well, you know, amateurize it, your first year, it’s 40 cents at image. 40 cents of sale per image, you know, it’s crazy. Right? And if you do it well, they’re going to last right there. You know we’ll have to update them, if at all, but certainly for years.
– Yeah. You make a good point about spending thousands on just shipping to get your product there. And nobody even blinks an eye at that. But then they’re like, oh my God, the images, they’re so expensive.
– Yeah. Then going, who can I get to do it the cheapest.
– We’ve done, we’ve been there. I mean, we’ve done, I’ve personally done it every which way, had them professionally made, made them myself. I’m getting a luckier now ’cause my, my son is so into Photoshop and he’s kind of, he’s getting really good at it. So I’ve got a little in-house employee now that’s developing, which is nice. But it means, if you don’t have those skills yourself, you absolutely need to outsource it and make that difference because, ’cause I think it goes to another point. And you brought this up earlier and I want to touch on this a little bit more. Because I think that most Amazon sellers don’t really understand this concept of relevancy score the Amazon’s giving. ‘Cause we hear it all the time. Though, we’ll be looking at someone’s campaigns with them on a demo or an onboarding call. And they’ll be like, I’m getting zero impressions for this keyword that I’ve gotten. And you know, my bid tile, it’s like, well, Amazon’s either not even indexing you at all for that word or your relevancy score is super low. I feel they don’t even realize that if they have a good relevancy score they might win with a cheaper bid than everybody else.
– Yeah, absolutely. It’s true. And I think that you gotta just like, take a look at what the search results look like, and see if you belong there. Right? And if you know, like I’m a huge Seth Godin fan, but like if you’re the purple cow on a search results, you’re probably not gonna get indexed, right? So, you know, you want to be the purple cow in the sea of all, when someone’s searching for cows. Right? Not when someone’s searching for cats. Right?
– I like that.
– That’s a good point. That’s a good point. So are you selecting just a couple main keywords to really focus on optimizing the listing around? Or do you ever change that? Like, do you ever, if something’s not working, do you ever go maybe longer tail or a different way and sort of optimize listing around that?
– Yeah. I think, you know, I think that this is an area that like as good as you can do ahead of time, you always have to go back and keep looking. Right? Because the real test is going to see what the market actually says, right? And you know, you may have a, you know, a mid to long tail phrase that shows up over some time, you know, through search terms and things like that or that you might start ranking for, you know, you should certainly be running reversiations on your listings, you know, on the regular basis that you can see what, what the market’s actually starting to rank you for. So yeah, I think, you know, when you’re first starting out, it’s easier to kind of start with, like, if you’ve got that, you know, that archery target you’re going to have a certain number of kind of core keywords that are in that middle. And sometimes it just depends on the competition level. Sometimes it’s better to have that, the number of different core phrases as being larger. Sometimes it’s better to take, you know, two or three and then build up all the mid tail, long tail that are surrounding that, and focus in on only that little, you know, sector keywords like for example, you know, coccyx pillow for back pain. Right? So that’s a fairly long term, long tail keyword. But my guess is that actually has, coccyx, pillow, for, back. Five. Probably has some pretty big search volume, right? So you might stay on coccyx pillow, coccyx pillow for back pain, lower back coccyx pillow, coccyx pillow sleep cushion, you know. And you may never change off of that two-phrase keyword for a while before you start going doughnut pillow, and you know, all these other things, right? Doesn’t mean to leave them out, I’d have them in the back end. I’d probably have it in my title. But you know, you might focus your advertising on this little cluster to get yourself launched, and just depending on what your budget is.
– When do you update the listing and how often are you doing that? For myself, I’ll just create the listing and I don’t even think about adding like, I don’t want to change anything. I’m too scared I’m going to mess something up. So like, when do you update the listing? Or when do you add more keywords? How do you know to do that?
– I mean the truth probably is we probably don’t do it quite enough. And ’cause it does take some work, right? Like you gotta filter through all these reports. And I think we may tweak the title if we see something that comes up that we just missed. Right. You know, if anything on the bullets, we make them, just continuously try to make them shorter. So the readability is better. And you know, there are just different personalities. There’s small percentage of people that are going to read every word on a listing page, and vast majority are going to read none of the words other than the title, right? So, but I think we tweak the title more than anything if we see something that really is important or at the backend search terms. ‘Cause a lot of times that backend, the default, you just dump crap in there that you couldn’t fit in the listing, which is probably not best practices. So the thing I think we look for probably the most is identifying things that can redirect advertising. So I mean by that is giving away the good stuff here, so, there’s all these like, there’s all these shelves when it comes to keyword position ranking, like obviously the name of the game for driving search results so that we can rank the highest as we possibly can for free. Right? So, you know, like as an Amazon seller, you should know like what shows up on most screens without having to scroll, right? The old, above the fold, right. And it’s generally the first, you know, one through six plus top of searched sponsored ads, sponsored brand ad, and now the video, right? Or editorial recommendations, whatever. So like your conversion rate and sales at one through six on the keyword should drastically outperform seven through 48, right? Which is the bottom of the page. You should know for your category how many listings show up on each page which is a little bit different for each category. And so we like to look for these where we can do micro-movements and apply some advertising pressures. So if you’re sitting like, position 49 through 60, called at the top of page two. With a little bit of focused advertising effort, you should be able to pop to page one. And that should make a difference in your sales. If you’re sitting at seven to 15, that’s a little harder nut to crack to get to number six, but it’s worth, you should know which phrases are on that, those kind of fringes, right? Those edges. So you can redirect some advertising dollars to make some improvements.
– That’s really good. And I think another thing, you brought up a really good point here also is that there is a definite benefit in your conversion rate when you’re like the top line. And I think that, that might be counterintuitive to a lot of people. A lot of people think if they just, if somebody sees their listing, then they’re going to have an equal conversion rate as opposed to, I mean, even in advertising like top of page multiplier, if you get that number one ad spot, your conversion rate is higher than everybody else in those spots. So I think that’s a good, a good point that you bring up, that if you’re close, you can apply a little effort and you can make a big difference.
– Yeah. Because what happens a lot, you know, guys, is there’s some people that will always click on the sponsored ads ’cause they come up first, right? Like they never go past the first couple of results, just like Google. Right? I think the Google stats were one third, two thirds, from advertising to organic. And then a lot of times you’ll pass the first one, you’ll scroll through. But then you notice that all of them look kind of the same and then you like go back up by the one that’s first, right? So, down the bottom of page one, you’re like, oh, they’re all kind of the same. Let’s go back to the one that most people like.
– It’s so weird, the psychology. I mean, number one, we’re in this space so much that means like you, me, Kris. I mean, we’ll go out of our way to not click an ad…
– Depends on what product it is.
– Yeah. But we know what we’re doing to that person. We’re like, no, don’t do it. But then I watch my kids on there and they just click, click, click, click. It’s always the first one that comes up and the psychology, most people don’t know it’s an ad and they assume it’s the best. I mean, they just trust that, why would Amazon put something bad right in front of me?
– At the top. And it’s amazing. So that’s, that right there just shows the importance of doing, making sure you take care of all the basics so that you are optimized in every way. Your listing and advertising, so that you get those opportunities to be in those spots.
– Yeah and believe it or not, there are keyword phrases that nobody advertises on. There still are, right? I did a coaching call this morning and these guys, I mean, they’re doing, you know, they’re doing pretty well, you know, 15 to 20K a month, got a nice little product suite going. No homerun products yet, but certainly they’ve got potential. And I’m like, well, what are you guys doing for advertising? And they’re like, they don’t really work for us. You know, I don’t really know. I was like, oh, let me take a little peak. So like one other mid-range volume keywords, zero ads. Zero. And I’m like, oh my God, you could bid a nickel. Amazon has to give it to you. It’s relevant that you’re the only bidder. Like they have to show you, you’re going to convert sales at like a 0.2% a cost, man. You know, it was nuts. It was nuts. So there are those little gems and you’ve got to kind of pay attention. You always, you know, if you can find those kinds, you know, God bless you.
– Yes. I got to be on the lookout for these terms that exist out there with no search. But you’d think with all the talk about how competitive everything is, that there would be no products left available that anybody could sell, and all advertising spots are just too expensive, but that’s totally not the case. There’s so much opportunity out there, and…
– We all know, look, it’s harder today than it was when we all started. There’s no question about that. You gotta be smarter, you probably have to have a little bit more money. You know, you got to think a little more creatively, you got to look longer term, you know. But these are all kind of good things, you know, in business, right? And it makes people think twice before jumping into the space. And, but you know, when you do, you should, you know, you need a good plan and you need to see it through and it needs to be vetted. There’s so much help these days that just, people that actually know what they’re doing, right? That just didn’t exist five years ago, right?
– So true.
– They’re just wasn’t around. I mean, it was around, but it was all, you know, courses and stuff. There wasn’t a lot of people giving away free stuff.
– No, and now it’s, we talk about this a lot, but that’s the beauty of this community of, and people who sell on Amazon. Is there is a lot of people out there giving free information out, a lot of podcasts like this one, you know, where people are talking. But I mean, just from our personal perspective. From Kris and myself, when we started this podcast, our own businesses have benefited a ton because of just the networking and talking to people, you know. Learning a tip just from talking to you and testing out image order. I mean, that’s a great thing that I’ve never really done, and that will be tested now, you know. Just to see if that can make a difference. But okay, on this topic, so we can, sort of the last thing we’ll talk about is when is the right time to outsource and to just give these tasks to somebody else, to an expert? Because I mean, all the people running these businesses as a side hustles and stuff, I mean, it was a side hustle and then it quickly became not a side hustle. It was a full-time business. So when is a good time to outsource a lot of this stuff?
– I think it’s different. I think it’s unique for every business, right. So, but you guys have people to listen to your podcasts from the side hustle guy, up through, you know, the CMOs at the big companies. Right? So I think it just depends on the individual or the company, right? So I think if you suck at it, you should absolutely get help. Right? There’s no, there’s no points for putting crappy work forward in the marketplace. Right? So if you think you’re gonna, you know, tape together a white box, you know, with some construction paper and you use your iPhone, like just to get help for photos. And it doesn’t have to be us, it doesn’t have to be a professional agency. Just don’t hire like your Aunt Sally who took pictures at your wedding. ‘Cause they’re going to be horrible at product photography. You know? So I think if you’re not good at it, you can, you should consider outsourcing. I think if you don’t love it, like you get into it, maybe even you’re good at it, right. But you’re actually focused on growing your business that eventually you’re going to resent that work, then you should probably find someone else to help you. Right? So there’s probably no area that’s more true other than than advertising. Right? So, you know, get with a company like Sellozo that provide help and find someone that can support you. Right? And I think the other big thing is when you’re clear about where you’re headed and you’re ready to leverage resources to get you back some time, so that you can go focus on things that will actually grow your brand. Right? So all the things we’ve talked about are really important, but photography is not gonna, you know, not going to 10X your business, right? What’s going to 10X your business is getting new products to market that are well thought out. You know, applying some pressure with extending your catalog. And that stuff all takes a lot of time. Right? Expanding marketplaces, things like that. So, you know, like we have good friends of mine, eight-figure sellers that outsource all their creative depths, they’re operational really frigging geniuses. They’ve been selling on Amazon 18, 19 years. Went from headstart to eight figures and their just newest brand in like 15 months. And we do all their content, all their creative. Everything, they run their own advertising, they do all their operations and they outsource that stuffs. Right. So, yeah, I think those are the big ones, right. Or if you’re in a company where you don’t have a dedicated, or where you’re maybe the e-commerce director, but you don’t have a dedicated Amazon person, you are a hundred percent of the time won’t even meet on the table.
– You are not lying there. Because it’s a different animal. I mean, you may even, even in the e-commerce space itself, Amazon is so different than, you know, your own website or Facebook ads or anything else like that. It’s just so different. You’re a hundred percent right on that. Good, good stuff.
– Well, anybody who’s listening to this right now, who’s now thinking, okay, this all makes sense. I probably should be outsourcing a lot of this stuff and they want to get in touch with you, let them know. How did they get in touch with you? And how can they take advantage of your services?
– So, Kris actually takes all of my calls. So you just call Kris. So, the website is the best place by far. We have account managers that will reconnect with all sellers, it’s page.one. Not PageOne.com, but page.one. If you want to connect with me personally, my best platform is LinkedIn by Keith B. O’brien. The B in the middle there, but I should come up in a search, you know. On our website, you got a toll free number, or you’ve got, you know, forms so you can fill out all the fun stuff, you know. It’s easy to start planning out what people need. You know, if they’re looking for full service brand management, you know. Our clients generally start at maybe three quarters of a million on up in terms of the gross revenue, you know. Ad management easily 5,000 a month and span up. But you know, we’ll do optimization and creative and content for anybody.
– That’s great stuff. That’s great. We got to get you, we got to make you a regular on the show, we’ll get you back on ’cause we’ve touched on like two topics. And there’s a million in the Amazon space that we could go over, but we’ll get you back up. And I encourage anybody out there who is looking to outsource a lot of this. They absolutely should get in touch with you. It’s page.one, again. Go reach out to the Keith and the team. If you’re out there and you’re listening and you want to automate your advertising, Kris and I would love to talk with you about Sellozo. We can give you a demo, show you how we can help automate all that for you. You can go to Sellozo.com and book a demo or get started with a 14 day free trial right away. So I encourage everyone to do that. And if you like content like this and you want to hear a lot more of it, and you want to hear awesome people like Keith give tactics and tips in the Amazon space, make sure that you’re following us everywhere that we’re going live. We go live on Sellozo’s Facebook page, Sellozo’s YouTube channel, Sellozo’s LinkedIn page. You can like those pages and turn on notifications so you know when we go live. And of course you can subscribe to our podcast, Two Amazon Sellers and a Microphone on whatever platform you listen to podcasts on. Subscribe and leave a review. Come on. We know you’re listening so leave a review out there and let us know how we’re doing. But again, all right. Well, next episode is a hundred. So we’re cranking this along. We enjoyed having you…
– You never forget your 99th, though.
– That’s right.
– Never. You don’t forget your 99th, though. That’s good stuff. I love it. All right. Well, we’ll be back at this again tomorrow. And Keith, thanks again for coming on with us.
– I really appreciate, you guys are great. I really appreciate that. Yeah.